Keyssa and Novastar Announce Strategic Partnership

Companies to Design and Market Video Wall Components with Contactless Connectivity

Campbell, California and Xi’an, China – February 4, 2019 – Keyssa, a leader in high-speed, contactless connectivity, and Novastar, a leading LED display solution provider, today announced a strategic partnership to incorporate high-speed contactless “Kiss Connectivity” with Novastar’s LED video wall and display control solutions. The combination provides higher connection reliability of LED panels as well as substantially lower installation and repair cost. Keyssa will be demonstrating its video wall contactless connectivity solution in Novastar’s booth at ISE, February 5 – 8, 2019 in Amsterdam.

“Traditionally, video walls were constructed of ultra-heavy, industrial-grade TV panels connected together by a mess of cables,” said Eric Almgren, CEO at Keyssa. “But Novastar is turning the industry upside down with their modular, easy-to-connect video wall systems. Keyssa’s contactless connectivity is part of this new wave in video wall design, enabling a cable-free, high-speed direct connection between panel and cabinet as well as cabinet-to-cabinet that is more reliable than mechanical connectors as well as much easier to install.”

 “We are redefining the way the world thinks about video walls,” said Eric Zong, VP Strategy, Novastar. “Since 2008, when we launched our first products, Novastar’s video wall control systems have more than 60% market share worldwide. We continue to grow because of our focus on integrating the latest technical advancements into our product line, making installation easier for integrators and making the final assembled walls more reliable. Keyssa’s contactless connectivity is an example of technology that helps on both counts.”

Keyssa’s KSS104M Kiss Connectors can be safely tucked inside the skin of products and can transmit and receive data at extremely fast data rates, at speeds up to 6Gbps, simply by the devices “touching” each other. Kiss Connectors are designed to run standard protocols, including USB SS, DisplayPort, V-by-One®, Ethernet, as well as low-speed protocols, with a very small footprint (3mm x 3mm). In video wall applications, Keyssa is commonly used for video transmission from cabinets to LED video panels as well as control signal transmission (cabinet-to-cabinet).

Novastar entered the video wall market in 2008 and by 2018, had more than 60% market share in video wall control systems. In addition to controllers, Novastar designs and markets a line of video wall receiving cards, multimedia players, and a variety of panel and cabinet sensors. LED panel manufacturers and system integrators rely upon Novastar’s technology to build modular video wall components designed to be used not only in commercial installations, but also in small business and residential installations.

Keyssa to Demonstrate Video Wall Contactless Connectivity at ISE, 2019

Keyssa will be showing a video wall demo that uses Keyssa technology to transmit high-speed video from cabinet to LED panel at the Integrated Systems Europe (ISE) show in Amsterdam, February 5 – 8, 2019. Keyssa will be in Novastar’s booth, 8-G160. Please contact Keyssa ( or go to for more information.

About Keyssa

Founded in 2009, Keyssa, Inc. developed its breakthrough Kiss Connectivity solution, based on a proprietary solid-state connector that uses Extremely High Frequencies (EHF) to provide low-power, high-speed data transfer – securely and simply. With over 250 patent filings, Keyssa reinvented the connector. Keyssa has design wins in a range of markets, including mobile, consumer electronics, display, automotive, medical, and factory automation. Managed by an experienced team of multidisciplinary technologists and standards experts, Keyssa’s investors include Alsop Louie, Dolby Family Ventures, FIT, Foxconn, SK hynix, Intel Capital, Nantworks, Neuberger Berman, and Samsung. Learn more at

About Novastar

Novastar, a global leading LED display solution provider, designs and develops LED display control solutions for a variety of market applications including entertainment, digital signage and rental. ​

With 44 branches serving more than 10,000 corporate and retail clients worldwide, NovaStar has been continuously strengthening their innovation, manufacturing and support capability. NovaStar’s product line ranges from LED display synchronous control systems to LED display pixel level calibration systems to cloud-based management services. NovaStar has proudly served both corporate and retail clients ranging from the Beijing 2008 Olympic opening ceremony to concerts to digital advertising signage. NovaStar’s support enables worldwide clients to optimize productivity and business performance.

They are committed to pioneering innovative technology in the LED display control market and develops products with proprietary intellectual property rights that are consistently viewed as the industry standard. The goal is to continue to optimize value for their clients through the creation of new technology, tailored solutions, user-friendly products, and professional support. With advanced technologies, all-around solutions and professional service, Novastar is the partner you can rely on. Additional information about Novastar can be found at

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Copyright © 2019 Keyssa, Inc.  All rights reserved.

Keyssa, the Keyssa logo and the K logo are trademarks of Keyssa in the United States and other countries. V-by-One® is a trademark of THine, Inc. Other names used are for informational purposes only and may be trademarks of their respective owners.

Keyssa Company Contact:
Steve Venuti, VP Marketing
+1 408-637-2330

Novastar Company Contact:
Wade Wei, Product Director
Xi’an Headquarter Office
DEF101, Lingyi Square, Xi’an Software Park,  #72 2nd Keji Rd.,
Xi’an, 710075, Shaanxi, China
Phone: +86-29-68216000